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BA Business and Management

University of Reading Malaysia
Educity, Johor
In response to the Covid-19 crisis, a lot of organizations are unwittingly forced to change their business models and/or innovate to overcome the immediate threats to their survival. Coupled with rapid technological change and growing geo-political uncertainties, managers with entrepreneurial spirit and know-how can successfully chart a course through the crisis. 

In fact, many innovative and long-lasting companies were founded during economic downturns, e.g., Uber and Airbnb. The growing uncertainty presents great entrepreneurial potential. An entrepreneurial mindset is not only crucial for transforming business ideas into successful ventures but also for working professionals. For example, multinational corporations are constantly looking for people with entrepreneurial spirit. Management consulting firms have highlighted that the business world wants people with entrepreneurial spirit.

This BA Business Management degree will provide you with a strong grounding across the main areas of business and explore emerging global business challenges. It is designed to nurture future business leaders for professional careers in both the public and private sectors. 

The programme is also suited for graduates to setup, operate and run their own business. It focuses on entrepreneurship, covering global culture, international markets and the legal, financial and ethical constraints under which firms operate. 

You will explore and tackle real-world challenges through case studies and business projects which will give you the opportunity to test, extend and refine your business knowledge and entrepreneurial skills. It also helps to nurture your entrepreneurial spirit. 

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Ringkasan Kursus

Pengambilan

Jul, Sept

Jumlah Yuran (anggaran)

RM 112,800

Tempoh Kursus

3 years

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1. International Foundation Programme:
SPM, IGCSE and equivalent holders can enrol onto the Foundation in Business as a pathway to this programme.

OR
2. Direct entry with STPM/A Levels* with grades: BBB
*We also (subject to conditions) accept Unified Examination Certificate (UEC), International Baccalaureate (IB), Australian Matriculation and Exams, Canadian Pre-U and Exams, Internationally Recognised Diploma and Foundation and other relevant qualification accredited and recognised by the Malaysian Qualifications Agency (MQA). Kindly contact us for further details on the entry requirements


English Language Requirement**:
Grade B or higher at SPM English 1119/IGCSE English
OR
IELTS: Band 6.5 with no component below 5.5 or equivalent.

**University English courses are available for students with English grade below B or IELTS 6.5 
Malaysians:
RM 37,600 per annum
Duration : 3 years
Total Fees : RM 112,800


International Students:
RM 45,200 per annum 
Duration : 3 years
Total Fees : RM 135,600
Year 1
Modules include:
  • Markets, Marketing and Strategy
  • Business Statistics
  • Introduction to Management Accounting
  • Introductory International Financial Accounting A
  • People and Organisations
  • Student Enterprise
  • Introductory Economics for Business and Finance

Year 2
Modules include:
  • Management Accounting
  • Management Skills
  • Assurance, Governance and Ethics
  • Business Strategy
  • Marketing Management
  • Practice of Entrepreneurship

Year 3
Modules include:
  • Comparative International Management
  • Digital Marketing
  • International Marketing
  • Strategy and International Business
  • Entrepreneurial Project
  • Understanding Customers

Please note that all modules are subject to change. 
Penafian: Maklumat-maklumat kursus boleh berubah dari semasa ke semasa. Sila hubungi institusi masing-masing untuk mendapatkan maklumat terkini.
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