Course Details
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BSc Communication Arts, Troy University

SEGi College Kuala Lumpur
Kuala Lumpur, Kuala Lumpur
This programme offers students insights into topics such as public relations, organisational communication, and media. Theories of visual, oral, and written communication will also be studied. Students will also be trained to incorporating visual, written, and oral communication to produce effective marketing campaigns, political platforms, or community relations events. Upon the completion of the program, students will be equipped with the knowledge to become skilful negotiators, learn to resolve disputes, and manage diverse issues. Additionally, students will learn theories of interpersonal, multicultural, and organisational communication.

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Course Summary

Intake

Course Fees (estimated)

RM 72,800

Course Duration

4 years

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  • SPM or equivalent with 5 credits, including Maths and English
  • UEC with any 5 credits
  • STPM with Grade C in 2 subjects
  • A-Level with passes in 2 subjects
  • Any Diploma or equivalent with min CGPA 2.00

Additional Requirements
Credits in Maths and Science at SPM / O-Level or equivalent
Registration Fee: RM 500
Facility & Lab Charges: RM 4,500
Security Deposit: RM 300
Tuition & Exam Fee: RM 67,500
Grand Total Fees: RM 72,880

Payment Scheme - Tuition & Exam Fees
Monthly: 45 @ RM 1,500
Semester: 10 @ RM 6,750
Yearly: 4 @ RM 16,875
Year 1
  • Composition and Modern English I
  • Composition and Modern English II
  • World Literature Before 1660
  • World Literature After 1660
  • Visual Arts
  • Community Service
  • Pre-Calculus Algebra
  • Principles of Biology
  • Principles of Biology with Lab
  • General Chemistry
  • General Chemistry I with Lab
  • World History from 1500 (International students)
  • Ethnic Relations (Local and International students)
  • Bahasa Melayu Komunikasi 2 (International students)
  • Islamic Asian Civilizations (Local students)
  • Computer Concepts and Applications
  • General Psychology
  • Interviewing & Information


Year 2
  • Technology in Journalism
  • Introduction to Public Relations
  • University Orientation
  • Interpersonal Communication
  • Conflict Management
  • International / Intercultural Communication
  • Group Discussion & Leadership
  • Communication Research
  • Propaganda & Persuasion
  • Rhetorical & Communication Theory
  • Advanced Technologies in Journalism
  • Communication Seminar


Year 3
  • Public Speaking Skills / Bahasa Kebangsaan A*
  • Personal Health Management

Select modules according to the minor:
Minor: Psychology
  • Orientation to Psychology
  • Developmental Psychology
  • Social Psychology
  • Theories of Learning
  • Theories of Personality
  • Industrial / Organisational Psychology

Minor: Promotion
  • Principles of Accounting I
  • Principles of Microeconomics
  • Legal Environment of Business
  • Principles of Marketing
  • Advertising
  • Personal Selling


Year 4
  • Voice and Diction
  • Organisational Communication
  • Multimedia Law
  • Special Topics in Journalism
  • Guided Independent Research
  • Internship
  • Experience
Disclaimer: Course Information details may change from time to time. Please check with respective institutions to get updated information.
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